The "Ideal Cut" is a cut based
on a specific set of proportions for a round brilliant
diamond proposed by gem cutter Marcel Tolkowsky in 1919.
While Tolkowsky's original theories presented only one
particular combination of proportions for creating the
best balance of brilliance and dispersion, today the
American Gemological Society recognizes any diamond
falling within a narrow range of proportions and finish
quality as being an "Ideal Cut" (also called an "AGS 0"
or "AGS triple zero").

Where do diamonds
come from?

Diamonds are made up of pure carbon atoms that exist
deep in the ground, exposed to intense heat and pressure
over billions of years. Over time, this pressure builds
up and forces the diamonds and rocks up toward the
surface in a volcanic-like explosion. The explosion
creates a very deep, wide hole called a "pipe" into
which most of the diamonds settle; these deposits of
diamonds are known as primary deposits. Other
diamonds are washed away by water or erosion, and often
settle into the coastal waters of nearby bodies of
water; these are alluvial deposits. These
deposits occur in many places around the globe; however,
the largest commercial deposits exist in Angola,
Australia, Botswana, Namibia, South Africa, Russia and
Zaire, which produce 80% of the world's diamonds.
Walking through the aisle of a jewelry store, you may
not think diamonds are especially rare. But consider
this: 250 tons (500,000 pounds) of ore must be mined and
processed to produce just one carat of rough diamond.
Since a rough diamond typically loses 40% to 60% of its
weight when cut, that means that all these efforts are
necessary to produce just one of the .50 carat polished
diamonds you find in the store's display counters. When
you also consider the fact that only about one quarter
of all rough diamonds are actually suitable for gem
cutting, you can begin to appreciate the rarity and
uniqueness of each diamond.
A quick, fun fact: The first diamond deposits were
brought to the surface of the earth approximately 2.5
billion years ago. The most recent deposits are roughly
50 million years old. Your diamond is a truly unique
piece of history.

A diamond as an
investment

The answer depends on whether you are investing in the
diamond itself, or in what a diamond represents.
Diamond prices have been steadily increasing for the
past 20 years, and diamonds tend to hold their value.
Given this, it is extremely unlikely that diamonds will
ever entirely lose their value, in spite of how the
market may change in the future. However, no one can
predict, with absolute certainty, which way the market
will swing and, in general, we do not recommend buying
up high-quality diamonds as a main part of a
financial/retirement plan.
On the other hand, if you are looking for a source of
beauty and a symbol of eternity and everlasting love,
there are few objects you can choose that will surpass a
diamond's perfection. Diamonds have inflamed man's
passions since the first moment at which they were
discovered, and their power over our emotions and
desires has only grown since then. As a timeless and
beautiful gift to yourself or as an emblem of your
commitment to another, a diamond is an excellent
investment.
Ultimately, whether you choose to consider it an
investment, a symbol, or a unique work of art, you can
be certain that by buying your diamond from Mondera, you
are always getting a beautiful diamond and an excellent
value for your money.

The difference between a Certified and non-Certified
Diamonds

There is no physical difference between a diamond that
is certified and one that is not. A certificate does not
change the nature of a diamond in any way. The
difference between a certified and an uncertified
diamond is that, with the certified diamond, you have
tangible, legal assurances as to the particular nature
and quality of the diamond you are purchasing.
A certified diamond comes with a diamond grading report
guaranteed by an accredited gem lab. This report assures
the customer that the diamond is independently
recognized as possessing all the qualities specified by
that report. All the loose diamonds featured in
the Diamond Store on our site are graded by either GIA
or AGS. When you buy a certified diamond, you are
getting a diamond with beauty and pedigree.
On the other hand, an uncertified diamond has is not
accompanied by a diamond grading report, and therefore
its stated quality is based only on the word of the
seller.
An uncertified diamond is not necessarily a bad diamond;
certainly, it can be as beautiful as its certified
counterpart. However, we encourage our customers to buy
certified diamonds for the following reasons:
Shopping for certified diamonds allows you to
make an informed choice about your selections,
and to comparison shop. You can compare one
diamond with a particular weight and quality
with other diamonds of similar weight and
quality to determine which is the better value.
With uncertified diamonds, it is difficult to
determine whether the quality assessments of one
jeweler will be as stringent and precise as the
judgments of other jewelers; that is, not all
jewelers may agree about the quality of an
uncertified diamond.
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A
diamond grading report adds value to a diamond.
The quality assessments made by independent
labs, such as GIA or AGS, are recognized
worldwide. These quality assessments are used by
appraisers to determine the insurance or
replacement value of your diamond. If you
purchase an uncertified diamond, there is no
guarantee that the appraiser will appraise your
diamond at the same level at which the jeweler
who sold it to you did. A quick note on how
reports from various independent labs compare
with one another: GIA and AGS are considered the
industry leaders, and the final word on gem
quality, among diamond dealers worldwide. While
plenty of other independent labs exist, some are
a bit lax in their assessments of diamond
quality and do not command the same respect for
consistency and quality of grading that GIA and
AGS do. For this reason, if you are in the
market for a diamond, make an effort to buy only
GIA- or AGS-graded diamonds.
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diamond grading report adds an increased
comfort-level to your purchase. Because the
quality of your purchase has been independently
verified, you can feel assured that you have
made a wise purchase and that you have received
exactly what you have paid for. |
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